Meta Ads management
We review your situation, match relevant case studies, and prepare a Meta Ads proposal around your market, budget, and growth goals.
More than account setup
We do more than launch the ad account. We handle strategy, copy, creatives, video, daily management, optimization, and reporting so Meta Ads becomes a reliable acquisition channel.
They cannot tell what the contractor is doing, why results are flat, or where the budget is going.
Creatives, analytics, and communication are split across different people, which slows everything down.
There is no clear process: campaigns are not monitored daily, reports arrive irregularly, and conclusions stay vague.
Who this service is for
We do our best work with businesses that need a partner to generate leads and sales through Meta Ads on an ongoing basis.
A strong fit if
Probably not a fit if
Case studies
The strongest proof points are on this page, so you can see hard signals on market, budget, and outcomes before the first form.
If we do not have an identical case in your niche, we bring projects with a similar growth mechanic, budget profile, or market setup into the call and proposal.
B2B • Logistics Solutions
Challenge
Building a multilingual lead generation system for working with businesses from China, Thailand, and Vietnam. Complete localization including cultural business practices.
What we did
Created multilingual funnels for 3 countries with advertising materials in English, Russian, and Thai. Cultural adaptation of messages for international business operations.
Why this matters for cold traffic
Useful for businesses that need multilingual lead generation with localized creatives, messaging, and audience segments.
+1720
Qualified leads
targeted leads
+1629
Subscribers
engaged audience
1,315
Confirmed deals
avg. order value $1,500+
E-commerce • Premium Cosmetics
Challenge
Premium cosmetics brand that previously relied exclusively on influencer advertising. The client set a clear goal for sales price to achieve advertising ROI and create alternative sales channels.
What we did
Developed a comprehensive premium positioning strategy and direct sales through the website with targeted advertising. Created a sales funnel that works independently of influencers.
Why this matters for cold traffic
Relevant for brands that need to reduce dependency on influencers and build paid acquisition that they can control and scale.
2,454
Website sales
direct purchases
$126,082
Advertising-driven purchases
excluding active direct sales
100%
Diversification
independence from influencers
Premium Services • Permanent Makeup
Challenge
Launch of premium services in Dubai from scratch. Multilingual audience (RU+EN+AR), focus on Arabic audience, high quality requirements, pricing starts at $150.
What we did
Launched pre-launch advertising campaign before salon opening with focus on Arabic audience. Created appropriate creatives for local culture, built brand hype and waiting list.
Why this matters for cold traffic
Relevant for premium service launches in a new market where localization and pre-launch demand building decide the first months.
100%
Booked before opening
fully booked
Month ahead
Bookings at launch
pre-launch result
What is Meta Ads management
Meta Ads management (Facebook and Instagram advertising) means running the ad account on a continuous basis: strategy, ad creation, daily monitoring, audience and bid optimization, and regular reporting. An agency monitors campaigns without interruption so they generate leads at a predictable cost and every budget dollar is spent efficiently.
Launch vs manage
A one-time setup creates the ad account and launches the first campaigns. Ongoing management starts where setup ends: Meta algorithms take weeks to train, audiences burn out, and winning combinations need to be scaled. Without continuous work, campaigns typically lose performance within two to four weeks of going live.
Daily optimization
The Meta algorithm changes behavior every day: bids, audiences, placements, and budget distribution across ad sets all require regular review and adjustment. Checking the account every day while running a business is difficult, which is why most businesses that attempt self-management either miss signals or eventually stop.
A team, not one person
At Inova Media, every project runs with a three-person team: a media buyer, a designer, and a project manager. That keeps strategy, creative production, daily monitoring, and client communication aligned without any single person becoming a bottleneck.
Add your website or Instagram if available. We review the inputs, align on market and budget, and come back with either a short call or a tailored proposal.
What you get after submitting
What is included
The service covers the full Meta Ads workload, not one isolated task: strategy, creatives, daily optimization, and clear reporting.
Growth strategy and media logic
Ad copy
Static and motion creatives
Video creatives with AI-assisted voiceover and subtitles
Campaign management across Facebook, Instagram, and Threads
Daily monitoring and optimization
Scaling winning combinations
A daily dynamic working sheet
Monthly presentation reporting
Annual reporting
How work starts
After the form submission, you already know what the first stage of work looks like and what comes next.
We clarify why you need a contractor, what results you want, and what was broken in your previous advertising setup.
We review your situation and bring in case studies with similar inputs so the discussion stays practical.
We prepare a proposal around your pain points, goals, market, and current business stage.
Once aligned, we take over launch, daily management, creative work, and regular reporting.
If we do not have a case study in your exact niche, we show projects with a similar challenge, audience, or sales model.
Project team
Each project includes a media buyer, a project manager, and a designer. Strategy, communication, creatives, and daily management stay aligned instead of breaking across disconnected contributors.
This removes a core cold-traffic objection: who exactly is doing the work and who is accountable for the next step.
Owns media logic, hypotheses, launches, optimization, and scaling the combinations that actually work.
Keeps communication, deadlines, and operating cadence in place so nothing gets lost between tasks.
Produces static, motion, and video creatives inside the same performance strategy instead of in a separate silo.
FAQ
We work with international projects and can adapt campaigns to different markets when that is operationally and legally viable. On the first call, we align on the target market, localization needs, and the communication setup.
In most cases, we are a fit for businesses comfortable with a starting model from $1,000/month management plus at least $1,000 in ad spend. If the situation requires a different format, we discuss that on the first call.
A media buyer, project manager, and designer work on the account together, so strategy, creatives, communication, and daily execution stay aligned.
Strategy, ad copy, creatives, video, daily monitoring, optimization, scaling, and reporting. We manage campaigns across Facebook, Instagram, and Threads and handle Meta Ads end to end rather than stepping in for only one isolated piece of work.
Yes. The service includes copy, static and animated creatives, video ads, a daily working sheet, monthly presentation reporting, and annual reporting.
Yes. That is often where we are most useful because one team covers strategy, creative production, and day-to-day execution.
We show projects with a similar challenge, audience, or sales model so the discussion stays relevant to your situation.
An agency covers the full operating chain: strategy, creative production, daily monitoring, and reporting. An in-house media buyer is one person and usually cannot run campaigns, manage design, and handle communication at the same time. At Inova Media, every account is handled by a three-person team: a media buyer, a designer, and a project manager. That lowers dependency on a single specialist and speeds up hypothesis testing.
The cost has two parts: the ad budget paid directly to Meta and the management fee for the team. At INOVA MEDIA, management starts at $1,000 per month, and ad spend starts at $1,000. The actual entry point depends on your market, niche, and goals, and we discuss the real numbers for your project on the first call.
Yes. Meta can send traffic to an Instagram profile, messaging apps like WhatsApp or Messenger, or native lead forms inside the platform. In some niches, especially services, local businesses, and B2B lead generation, that can work just as well as sending traffic to a website. The right setup depends on your product and sales cycle.
After iOS 14, some conversions stopped being tracked through the browser pixel. The solution is server-side event delivery through the Conversions API, which sends conversion data directly from the server to Meta and avoids browser-level limitations. That restores signal quality for the algorithm and improves optimization accuracy. At Inova Media, we handle this through our own infrastructure: Inova Pixel and Inova Lead Tracker. They provide server-side tracking and support Meta CAPI by default as part of the service, so the client does not need to manage it separately.
Ready to talk through the project
If you need a partner that can own strategy, creatives, management, and transparent reporting, submit the form. Within 1 business day, we come back, clarify the details, and confirm the next step.